Launched in April 2020, the initiative was all about engaging with our tenants, partners and employees and supporting their health and well-being while they work remotely.
As people strive to live in the new normal, organisations have introduced employee-wellness initiatives and customised programmes to keep their employees informed and engaged as they work remotely. This year, Brookfield Properties launched the ‘Positive Pulse’ wellness initiative to engage with its tenants, partners and employees virtually and keep them physically and mentally upbeat. The goal was to build a sense of community and create meaningful connections in new, exciting ways.
Commenting on the initiative, Alok Aggarwal, MD & CEO India Office Business, Brookfield Properties, says, “We have always kept employee engagement at the forefront of our operations. We have been conducting various offline engagement activities including sports and entertainment meets, workshops, and inter-corporate tournaments, among others. However, since it is not possible at the moment while we ensure compliance with social distancing, we have taken the online route to continue with our journey.”
WEBINARS WITH INDUSTRY EXPERTS
As part of Positive Pulse, webinars with leading industry experts on topics including health, nutrition, finance, career and volunteering, were streamed online. The webinars were hosted by Manisha Natarajan, Head, Brand & Communications, Brookfield Properties. Some of the webinars conducted were:
‘AYURVEDIC NUTRITION AND GUT HEALTH’ WITH DR SHIJOE MATHEW, CONSULTANT, ANANDA IN THE HIMALAYAS
He explained to viewers how the right Ayurvedic nutrition and nourishment can help boost one’s immunity and gut health.
Viewers also got to learn how to get the best out of their meals using the wisdom of Ayurveda.
The webinar got a reach of 69,763 people and engagement of 2,524 people.
‘SMART MONEY MANAGEMENT’ WITH MONIKA HALAN, AUTHOR OF LET’S TALK MONEY AND CONSULTING EDITOR, MINT MONEY
She spoke about effective financial management to ride the lockdown and turbulence, as money matters whether one is running a business or a household.
Viewers got sound advice and answers to their questions on maintaining financial health in these times of turmoil and making the best of investment opportunities.
The webinar got a reach of 26,412 people and engagement of 5,865 people.
‘STAY SAFE & HEALTHY’ WITH DR SHWETA FAGERIA, GENERAL PHYSICIAN CONSULTANT, APOLLO LIFE
The session covered COVID-19 symptoms, testing, health, diet and fitness.
Dr Shweta Fageria also answered the most pressing questions including ‘When and where can you test for COVID-19?’, ‘Do Homeopathy and Ayurveda help in recovery?’, and ‘How can you boost your immunity?’.
The webinar got a reach of 13,877 people and engagement of 3,388 people.
‘THRIVING IN THE NEW NORMAL’ WITH DR MARCUS RANNEY, GENERAL MANAGER OF THRIVE GLOBAL INDIA, AUTHOR AND KEYNOTE SPEAKER
Dr Marcus Ranney spoke about enhancing productivity, building resilience and boosting immunity.
Viewers also got some sharp insights on self-care and thriving in the new normal.
The webinar got a reach of 10,598 people and engagement of 2,478 people.
Ayurveda can strengthen your immunity naturally
Non-fried Dahi Bhalla
ONLINE COOKING TUTORIALS BY CHEFS
Chefs Vinod Saini and Abhishek Singh from The Leela Palace New Delhi helped viewers take their home-cooking to another level.
They gave step-by-step demonstrations of dishes such as Cardamom Phirni, Lentil Salad, Oats Kheer, Non-fried Dahi Bhalla and Dwarka Ke Chane Masale with Feta Cheese.
‘BE AN AWARENESS AMBASSADOR’ CONTEST
This was a platform for people to create and share their unique ‘safety jingle’ against COVID-19.
The participants thus got the opportunity to become an Awareness Ambassador to stop the spread of the pandemic.
The contest got a good response as many people showed their talent and creativity.